philips.co.uk Overview
Alexa Rank
102,921
Daily Pageviews per Visitor
2.0
Daily Time on Site
2:17
Bounce Rate
50.2%
Search Traffic
45.5%
Total Sites Linking In
1,371
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
39.2% |
|
India |
12.8% |
|
United States |
8.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
4,186 |
|
India |
61,132 |
|
United States |
114,598 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
philips |
1.29% |
|
philips lumea |
1.06% |
|
ambilight |
1.01% |
|
philips one blade |
0.89% |
|
philips ambilight |
0.85% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 148,564 | |
| 8,575 | |
| 150,867 | |
| 170,369 | |
| 933,318 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,744 | 10 | |
| 803 | 5 | |
| 319 | 5 | |
| 42 | 4 | |
| 19 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
physician |
3 | 0 |
|
patients |
21 | 3 |
|
medical devices |
214 | 8 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
philips led bulb |
42 | 27 |
|
philips multigroom series 7000 |
40 | 19 |
|
noodle maker |
38 | 23 |
|
dimmable |
37 | 33 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
philips saeco |
57 | 23 |
|
philips dreamstation |
58 | 34 |
|
philips multigroom 7000 |
62 | 22 |
|
sonicare philips |
59 | 20 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
philips online shop |
39 | 55 |
|
philips company |
34 | 66 |
|
philips sonicare for kids |
32 | 61 |
|
philips sonicare comparison |
31 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
philips golite blu |
19 | 3.26% |
|
phillips hue |
46 | 0.05% |
|
phillips electrical |
22 | 2.49% |
|
philips mp3 player |
20 | 3.73% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 82.8% | |
| 58.5% | |
| 53.2% | |
| 45.5% | |
| 26.7% |
| Website | Referral Sites |
|---|---|
| 12.6 k | |
| 1.4 k | |
| 477 | |
| 218 | |
| 76 |
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