nissan.com.au Overview
Alexa Rank
121,314
Daily Pageviews per Visitor
4.8
Daily Time on Site
2:58
Bounce Rate
39.1%
Search Traffic
58.3%
Total Sites Linking In
266
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
75.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
2,296 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
nissan patrol |
10.55% |
|
nissan x trail |
8.43% |
|
nissan |
4.82% |
|
nissan navara |
4.01% |
|
nissan qashqai |
3.48% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 99,838 | |
| 88,778 | |
| 102,206 | |
| 38,955 | |
| 140,106 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,737 | 21 | |
| 121 | 49 | |
| 26 | 6 | |
| 15 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
automotive world |
2 | 3 |
|
fuel tanks |
0 | 0 |
|
audi |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
4x4 |
34 | 40 |
|
buy suv australia |
30 | 7 |
|
toyota |
28 | 72 |
|
cars australia |
27 | 17 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
nv200 |
73 | 34 |
|
nissan note |
67 | 38 |
|
juke nissan |
65 | 26 |
|
nissan pickup |
27 | 31 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy suv australia |
30 | 29 |
|
car price in australia |
24 | 14 |
|
car finance deals |
22 | 58 |
|
mustang price in australia |
21 | 31 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
fairlady z |
27 | 0.88% |
|
electric car |
44 | 0.07% |
|
nissan hatchback |
26 | 1.2% |
|
pathfinder |
53 | 0.04% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.3% | |
| 58.3% | |
| 55.6% | |
| 54.7% | |
| 49.3% |
| Website | Referral Sites |
|---|---|
| 804 | |
| 633 | |
| 382 | |
| 291 | |
| 266 |
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