newsobserver.com Overview
Alexa Rank
24,109
Daily Pageviews per Visitor
1.6
Daily Time on Site
2:26
Bounce Rate
59.1%
Search Traffic
34.1%
Total Sites Linking In
7,772
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
83.4% |
|
Zambia |
2.9% |
|
India |
2.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
3,589 |
|
Zambia |
431 |
|
India |
128,300 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
silent sam statue toppled |
3.44% |
|
news and observer |
1.36% |
|
unc silent sam protests |
0.94% |
|
web news observer |
0.83% |
|
bed bath and beyond |
0.73% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 12,485 | |
| 57,567 | |
| 35,305 | |
| 68,871 | |
| 235,291 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 44,854 | 26 | |
| 44,434 | 42 | |
| 37,232 | 42 | |
| 33,956 | 63 | |
| 2,496 | 90 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
north carolinians |
1,544 | 222 |
|
gov roy cooper |
3,041 | 195 |
|
north carolina |
11,094 | 120 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
north carolina flood maps |
45 | 30 |
|
nc evacuation orders |
44 | 27 |
|
flood maps nc |
43 | 25 |
|
nc flood map |
41 | 19 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
raleigh tv stations |
58 | 22 |
|
cape fear river level |
24 | 25 |
|
nc mandatory evacuation |
67 | 24 |
|
cape fear river fayetteville nc |
61 | 24 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
abc store |
48 | 50 |
|
nc teacher pay scale |
43 | 58 |
|
nc dmv online |
38 | 12 |
|
nc teacher pay raise 2018 |
38 | 47 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
j cole dreamville |
19 | 4.47% |
|
crooked creek |
27 | 1.46% |
|
three billboards outside ebbing missouri true story |
28 | 1.11% |
|
our wild life tlc |
24 | 2.37% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 40% | |
| 35.5% | |
| 34.4% | |
| 34.1% | |
| 20.4% |
| Website | Referral Sites |
|---|---|
| 7.8 k | |
| 7.4 k | |
| 6.3 k | |
| 6.2 k | |
| 2.8 k |
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