marketingweek.com Overview
Alexa Rank
40,090
Daily Pageviews per Visitor
1.3
Daily Time on Site
1:59
Bounce Rate
68.9%
Search Traffic
52.5%
Total Sites Linking In
3,987
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
South Korea |
24.6% |
|
India |
14.2% |
|
United States |
10.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
South Korea |
4,084 |
|
India |
37,080 |
|
United States |
44,898 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
programmatic advertising |
6.5% |
|
marketing news |
4.13% |
|
marketing week |
2.02% |
|
programmatic |
1.51% |
|
mark ritson |
0.84% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 54,584 | |
| 15,878 | |
| 23,953 | |
| 57,261 | |
| 85,668 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 29,452 | 8 | |
| 27,951 | 7 | |
| 9,345 | 15 | |
| 7,894 | 4 | |
| 5,075 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
ad spend |
285 | 39 |
|
drum |
0 | 0 |
|
creative directors |
90 | 43 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
s4 capital |
46 | 30 |
|
s4 sorrell |
37 | 11 |
|
adspend |
36 | 19 |
|
accenture interactive |
35 | 36 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
s4 capital |
67 | 30 |
|
native advertising |
65 | 39 |
|
addressable tv |
58 | 27 |
|
connected tv |
54 | 32 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
digital agency news |
36 | 29 |
|
online marketing news |
35 | 59 |
|
bt media agency |
33 | 15 |
|
dyson digital agency |
33 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
affilinet |
26 | 1.01% |
|
social media strategy 2021 |
12 | 4.01% |
|
programmatic buying |
25 | 1.39% |
|
product demonstration |
15 | 2.3% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 61.2% | |
| 52.5% | |
| 51.4% | |
| 48.5% | |
| 43.3% |
| Website | Referral Sites |
|---|---|
| 8.8 k | |
| 4.5 k | |
| 4 k | |
| 3.4 k | |
| 2.2 k |
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