manulife.com Overview
Alexa Rank
17,195
Daily Pageviews per Visitor
6.6
Daily Time on Site
7:56
Bounce Rate
17.7%
Search Traffic
2.8%
Total Sites Linking In
932
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
72.6% |
|
United States |
8.0% |
|
India |
5.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
349 |
|
United States |
27,393 |
|
India |
40,834 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
manulife |
18.64% |
|
manulife login |
7.69% |
|
manulife group benefits |
7.4% |
|
manulife financial |
2.95% |
|
manulife stock |
1.94% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 19,183 | |
| 337,393 | |
| 281,010 | |
| 110,575 | |
| 16,444 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 211 | 6 | |
| 159 | 5 | |
| 69 | 14 | |
| 26 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
asset management |
22 | 20 |
|
stock exchange |
38 | 15 |
|
financial services |
32 | 16 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
life insurance |
30 | 55 |
|
health insurance |
28 | 57 |
|
pour me proteger assurance manuvie |
27 | 8 |
|
arrivecan |
25 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
critical illness insurance |
64 | 37 |
|
manulife personal |
7 | 10 |
|
visitor insurance |
53 | 31 |
|
frances donald manulife |
47 | 16 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
manulife online |
28 | 13 |
|
manulife claim online |
28 | 9 |
|
the manufacturers life insurance company |
27 | 24 |
|
get health insurance |
20 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ast financial |
29 | 1.24% |
|
manulife investment management |
11 | 4.64% |
|
mf central |
16 | 2.2% |
|
sign in |
61 | 0% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 22.2% | |
| 18% | |
| 13.7% | |
| 6.4% | |
| 2.8% |
| Website | Referral Sites |
|---|---|
| 932 | |
| 842 | |
| 840 | |
| 102 | |
| 63 |
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