liverpool.gov.uk Overview
Alexa Rank
265,921
Daily Pageviews per Visitor
3
Daily Time on Site
3:48
Bounce Rate
41.7%
Search Traffic
50%
Total Sites Linking In
1,219
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
87.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
5,201 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
liverpool |
42.11% |
|
liverpool city |
11.48% |
|
liverpool city council |
3.13% |
|
liverpool council tax |
2.94% |
|
sefton park |
2.5% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,036,630 | |
| 179,325 | |
| 418,953 | |
| 1,802,390 | |
| 127,425 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,724 | 26 | |
| 569 | 85 | |
| 491 | 17 | |
| 261 | 35 | |
| 246 | 11 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
high temperature |
7 | 1,578 |
|
bristol |
0 | 0 |
|
bristol city |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sefton borough council gis |
22 | 3 |
|
council tax band b |
18 | 13 |
|
ashton park |
17 | 16 |
|
new bin |
17 | 5 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
anfield |
31 | 41 |
|
liverpool fixtures |
70 | 43 |
|
30 hours free childcare |
23 | 19 |
|
covid lateral flow test |
11 | 23 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay council tax |
36 | 54 |
|
council tax online |
24 | 49 |
|
find business rates |
22 | 16 |
|
pay council tax online |
21 | 51 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
citizen portal |
31 | 0.3% |
|
main library |
28 | 1.19% |
|
visit liverpool |
17 | 2.89% |
|
october half term 2021 |
23 | 0.69% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 73.7% | |
| 55.7% | |
| 50% | |
| 47.1% | |
| 43.8% |
| Website | Referral Sites |
|---|---|
| 2 k | |
| 1.2 k | |
| 511 | |
| 492 | |
| 350 |
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