bristol.gov.uk Overview
Alexa Rank
123,176
Daily Pageviews per Visitor
2.3
Daily Time on Site
2:29
Bounce Rate
48.3%
Search Traffic
54.5%
Total Sites Linking In
1,957
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
94.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
3,158 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
bristol |
10.15% |
|
bristol uk |
2.72% |
|
bristol city council validation checklist |
2.42% |
|
bristol city |
2.35% |
|
bristol planning |
2.26% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 159,936 | |
| 197,286 | |
| 258,857 | |
| 251,364 | |
| 503,899 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,719 | 26 | |
| 1,562 | 35 | |
| 567 | 85 | |
| 77 | 20 | |
| 49 | 63 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
city center |
93 | 59 |
|
city council |
46 | 31 |
|
bristol |
791 | 36 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
request bin |
31 | 31 |
|
check bin |
29 | 28 |
|
my council tax account |
26 | 10 |
|
register for council tax |
25 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
business rates |
51 | 18 |
|
book a covid test |
61 | 26 |
|
book a pcr test |
14 | 24 |
|
electoral roll |
61 | 32 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay council tax |
38 | 54 |
|
pay council tax online |
31 | 51 |
|
council tax online |
31 | 49 |
|
find business rates |
24 | 16 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
bristol city centre |
11 | 4.75% |
|
victoria park |
36 | 0.24% |
|
gov tax |
24 | 0.73% |
|
find business rates |
17 | 1.81% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 63.4% | |
| 58.6% | |
| 54.5% | |
| 52.8% | |
| 42% |
| Website | Referral Sites |
|---|---|
| 2.2 k | |
| 2.1 k | |
| 2 k | |
| 1.2 k | |
| 998 |
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