kaufland.de Overview
Alexa Rank
4,177
Daily Pageviews per Visitor
2.5
Daily Time on Site
3:11
Bounce Rate
49.1%
Search Traffic
33.2%
Total Sites Linking In
1,819
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Germany |
86.3% |
|
China |
2.6% |
|
Austria |
1.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Germany |
129 |
|
China |
29,447 |
|
Austria |
938 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kaufland |
4.52% |
|
kaufland prospekt |
2.28% |
|
kaufland online |
1.12% |
|
kaufland adventskalender |
0.86% |
|
kaufland card |
0.78% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,953 | |
| 2,003 | |
| 277 | |
| 4,248 | |
| 9,097 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
miele waschmaschine |
48 | 27 |
|
iphone 13 mini |
47 | 46 |
|
pixel 4a |
47 | 43 |
|
ipad air 4 |
46 | 42 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
saturn |
68 | 55 |
|
obi |
62 | 55 |
|
mömax |
56 | 41 |
|
conrad |
58 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
saturn online shop |
38 | 22 |
|
media markt online |
36 | 62 |
|
samsung online shop |
34 | 10 |
|
oppo find x2 pro |
33 | 72 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
barttrimmer |
16 | 3.6% |
|
cappuccino |
51 | 0.07% |
|
kalender |
45 | 0.11% |
|
wiener melange |
18 | 2.6% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.7% | |
| 33.2% | |
| 30.3% | |
| 23% | |
| 13.2% |
| Website | Referral Sites |
|---|---|
| 19.1 k | |
| 4.8 k | |
| 3.2 k | |
| 1.8 k |
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