jumia.co.ke Overview

Alexa Rank

8,506

Daily Pageviews per Visitor

6.2

Daily Time on Site

7:53

Bounce Rate

30.3%

Search Traffic

34.6%

Total Sites Linking In

253

Traffic Statistics

Audience Geography

Kenya
China
United States
Others
Visitors by Country Site Traffic

Kenya

81.0%

China

10.8%

United States

3.4%
Rankings by Country Alexa Rank #

Kenya

13

China

23,809

United States

42,645

Keyword Analysis

Top Keywords

jumia
jumia kenya
jumia reseller
jumia seller centre
jumia food
Top Keywords Search Traffic

jumia

4.61%

jumia kenya

4.16%

jumia reseller

2.25%

jumia seller centre

1.28%

jumia food

0.76%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
12,747
23,024
16,610
41,647
94,500

Social Engagement

Websites Total Articles Engagement
26,503 16
15,285 21
409 1
399 6
195 7
Topic Total Articles Engagement

kenya

31 26

kenyan

0 0

nairobi

0 0

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic
Search
Popularity

olx

37 75

daily nation kenya

36 34

daily nation

34 39

mpesa charges

34 32

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site
Search
Popularity

camon 17

64 27

tecno camon 17

61 31

infinix s2

52 11

jumia one

62 21

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic
Organic
Competition

kids tablets price in kenya

35 38

used cars for sale in kenya

35 46

iphone 6 price in kenya

35 50

plots for sale in nakuru

34 18

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity
Organic Share
of Voice

hard disk casing

13 3.68%

bata shoes

40 0.13%

lenovo

68 0%

backlit keyboard

38 0.18%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
63.8%
47.6%
39.2%
35.2%
34.6%
Website Referral Sites
2.9 k
1.7 k
864
281
253

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