ing.com Overview
Alexa Rank
61,490
Daily Pageviews per Visitor
1.8
Daily Time on Site
1:42
Bounce Rate
43.9%
Search Traffic
23.1%
Total Sites Linking In
2,165
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Poland |
11.7% |
|
France |
11.6% |
|
United States |
10.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Poland |
4,508 |
|
France |
9,344 |
|
United States |
64,045 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ing |
42.03% |
|
ing bank |
7.73% |
|
ing direct |
2.06% |
|
ing home bank |
1.88% |
|
august jobs report |
1.54% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 262,543 | |
| 31,508 | |
| 18,932 | |
| 498,066 | |
| 1,704,451 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 7,141 | 11 | |
| 67 | 3 | |
| 34 | 27 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
euro zone |
1,281 | 13 |
|
inflation |
1,397 | 12 |
|
central banks |
1,790 | 10 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
swift ing |
32 | 22 |
|
ing orange account |
32 | 15 |
|
ing sydney |
27 | 12 |
|
orange ing |
26 | 14 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
iban ing |
60 | 23 |
|
swift ing |
62 | 22 |
|
ing iban |
62 | 19 |
|
bic ing |
50 | 30 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
ing online |
47 | 22 |
|
ing online banking |
43 | 61 |
|
ing website |
38 | 27 |
|
ing bank online |
36 | 8 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
fomc meeting |
38 | 0.16% |
|
germany inflation |
19 | 1.42% |
|
ing bank slaski |
30 | 0.61% |
|
ing home'bank |
34 | 0.55% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 37.3% | |
| 29.9% | |
| 23.1% | |
| 18.2% | |
| 0% |
| Website | Referral Sites |
|---|---|
| 2.2 k | |
| 290 | |
| 286 | |
| 241 | |
| 155 |
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