income.com.sg Overview
Alexa Rank
64,105
Daily Pageviews per Visitor
4.5
Daily Time on Site
5:17
Bounce Rate
36.6%
Search Traffic
36.9%
Total Sites Linking In
196
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Singapore |
85.1% |
|
United States |
2.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Singapore |
345 |
|
United States |
314,637 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ntuc income |
4.66% |
|
ntuc travel insurance |
3.05% |
|
family protection plan |
2.32% |
|
family protection insurance plan |
2.29% |
|
ntuc |
2.27% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 125,375 | |
| 126,120 | |
| 62,800 | |
| 93,241 | |
| 16,183 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 22 | 145 | |
| 17 | 15 | |
| 12 | 2 | |
| 4 | 150 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
interest rates |
3 | 0 |
|
retirement accounts |
3 | 0 |
|
lump sum |
2 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
private medical insurance |
26 | 28 |
|
axa car insurance singapore |
24 | 9 |
|
health insurance quotes |
20 | 41 |
|
cpf minimum sum |
20 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
private medical insurance |
61 | 28 |
|
insurance company in singapore |
50 | 6 |
|
保险 |
56 | 23 |
|
comparefirst |
36 | 17 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy health insurance |
47 | 66 |
|
online life insurance in singapore |
47 | 16 |
|
buy insurance online singapore |
44 | 12 |
|
best dengue insurance |
36 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
home services |
36 | 0.24% |
|
renew car insurance |
26 | 0.95% |
|
covid 19 travel insurance |
11 | 3.21% |
|
motorcycle insurance |
44 | 0.11% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 41.8% | |
| 36.9% | |
| 33.7% | |
| 30% | |
| 28.6% |
| Website | Referral Sites |
|---|---|
| 553 | |
| 196 | |
| 144 | |
| 78 | |
| 57 |
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