axa.com.sg Overview
Alexa Rank
123,041
Daily Pageviews per Visitor
3.9
Daily Time on Site
4:26
Bounce Rate
30.3%
Search Traffic
26.8%
Total Sites Linking In
144
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Singapore |
66.9% |
|
United States |
3.2% |
|
New Zealand |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Singapore |
937 |
|
United States |
506,927 |
|
New Zealand |
9,431 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
axa travel insurance |
4.77% |
|
axa |
3.55% |
|
axa smart traveller |
3.23% |
|
medical insurance singapore |
2.16% |
|
axa保险怎么样 |
2.14% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 122,269 | |
| 63,504 | |
| 382,893 | |
| 87,921 | |
| 63,029 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 17 | 15 | |
| 12 | 2 | |
| 7 | 42 | |
| 4 | 150 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
lump sum |
1 | 22 |
|
investment objectives |
3 | 1 |
|
monetary authority |
3 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
covid insurance |
29 | 18 |
|
hdb fire insurance |
28 | 12 |
|
best cancer insurance plans |
27 | 24 |
|
retirement calculator |
25 | 58 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
mortgage insurance |
70 | 43 |
|
insurance company in singapore |
50 | 6 |
|
best mortgage protection insurance |
61 | 25 |
|
medishield life |
47 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online life insurance in singapore |
58 | 16 |
|
buy insurance online singapore |
55 | 12 |
|
buy health insurance |
48 | 66 |
|
best dengue insurance |
48 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
best medical insurance in singapore |
24 | 1.28% |
|
life insurance policy |
38 | 0.16% |
|
saving insurance |
16 | 2.67% |
|
pulsar |
46 | 0.1% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 37.7% | |
| 35.1% | |
| 32.7% | |
| 30% | |
| 26.8% |
| Website | Referral Sites |
|---|---|
| 196 | |
| 144 | |
| 102 | |
| 78 | |
| 57 |
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