hul.co.in Overview
Alexa Rank
114,632
Daily Pageviews per Visitor
1.9
Daily Time on Site
1:59
Bounce Rate
40.2%
Search Traffic
71.8%
Total Sites Linking In
349
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
94.0% |
|
United States |
2.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
14,369 |
|
United States |
334,323 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
hindustan unilever |
15.08% |
|
hul share price |
8.4% |
|
hul |
7.68% |
|
hindustan unilever products |
2.95% |
|
unilever |
2.89% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 149,904 | |
| 21,393 | |
| 92,071 | |
| 184,368 | |
| 80,976 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 893 | 539 | |
| 32 | 14 | |
| 30 | 21 | |
| 10 | 6 | |
| 3 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
greenhouse gas emissions |
0 | 0 |
|
plastic waste |
4 | 1 |
|
unilever |
10 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
store locator |
23 | 32 |
|
brother industries center of excellence |
19 | 21 |
|
made in india media pty ltd |
19 | 11 |
|
personal care products |
18 | 28 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
unilever head office |
48 | 10 |
|
unilever foods |
47 | 14 |
|
omo |
59 | 40 |
|
domestos |
69 | 29 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
store locator |
23 | 56 |
|
unilever share price |
22 | 68 |
|
unilever company |
22 | 53 |
|
hul companies |
22 | 12 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
lux |
49 | 0.07% |
|
clinic plus shampoo |
19 | 2.78% |
|
rexona soap |
14 | 4.88% |
|
hamam soap |
21 | 2.24% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 84.3% | |
| 77.8% | |
| 71.8% | |
| 36.3% | |
| 17.4% |
| Website | Referral Sites |
|---|---|
| 4.6 k | |
| 694 | |
| 349 | |
| 324 | |
| 133 |
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