hiscox.co.uk Overview
Alexa Rank
268,914
Daily Pageviews per Visitor
2.4
Daily Time on Site
2:50
Bounce Rate
65.9%
Search Traffic
48.7%
Total Sites Linking In
800
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
33.4% |
|
Pakistan |
9.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
11,649 |
|
Pakistan |
51,857 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
hiscox |
14.49% |
|
hiscox insurance |
10.75% |
|
professional indemnity insurance |
4.77% |
|
public liability insurance |
4.71% |
|
professional indemnity insurance uk |
2.31% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 992,696 | |
| 154,532 | |
| 2,256,293 | |
| 264,239 | |
| 754,224 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 239 | 11 | |
| 135 | 5 | |
| 124 | 1 | |
| 85 | 11 | |
| 9 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
liverpool |
0 | 0 |
|
regulatory body |
3 | 3 |
|
football club |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
landlord insurance |
26 | 39 |
|
van insurance |
23 | 23 |
|
landlord insurance uk |
23 | 18 |
|
landlords insurance uk |
21 | 14 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
real estate insurance |
56 | 19 |
|
ecommerce insurance |
53 | 12 |
|
contractors insurance |
53 | 24 |
|
insurance companies |
68 | 46 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy business insurance online now |
34 | 58 |
|
best professional indemnity insurance |
31 | 58 |
|
cheap public liability insurance |
27 | 56 |
|
professional indemnity insurance cost |
26 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
public liability |
20 | 1.94% |
|
photographers insurance |
22 | 3.15% |
|
cyber security insurance |
26 | 0.94% |
|
business problem |
17 | 3.04% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 56.5% | |
| 56.3% | |
| 48.7% | |
| 38.2% | |
| Website | Referral Sites |
|---|---|
| 800 | |
| 645 | |
| 180 | |
| 86 | |
| 26 |
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