hellofresh.com.au Overview
Alexa Rank
82,604
Daily Pageviews per Visitor
3.6
Daily Time on Site
3:57
Bounce Rate
36.0%
Search Traffic
22.8%
Total Sites Linking In
225
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
80.7% |
|
United States |
3.1% |
|
Singapore |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
1,463 |
|
United States |
357,941 |
|
Singapore |
24,759 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
hello fresh |
25.26% |
|
hellofresh |
7.79% |
|
hello fresh login |
2.85% |
|
hellofresh login |
2.82% |
|
hellofresh australia |
1.89% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 73,594 | |
| 37,991 | |
| 162,110 | |
| 145,592 | |
| 5,561 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,044 | 69 | |
| 1,291 | 6 | |
| 912 | 5 | |
| 170 | 6 | |
| 4 | 195 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
meal kits |
6 | 6 |
|
salt |
6 | 59 |
|
pepper |
16 | 23 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
hello fresh.com |
34 | 21 |
|
hello fresh logo |
34 | 19 |
|
hello fresh vegan |
34 | 18 |
|
hello fresh promo code |
33 | 23 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
fresh box |
44 | 24 |
|
hello fresh box |
54 | 17 |
|
hellofresh contact |
51 | 18 |
|
dinnerly |
56 | 51 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hello fresh reviews |
44 | 67 |
|
hellofresh promo code |
43 | 70 |
|
hello fresh gluten free |
42 | 51 |
|
hello fresh free box |
40 | 48 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
eat fresh |
27 | 1.11% |
|
food box |
30 | 0.62% |
|
hellofresh promo code |
35 | 0.42% |
|
dominik richter |
21 | 0.96% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 32.2% | |
| 29.8% | |
| 22.8% | |
| 20.2% | |
| 20% |
| Website | Referral Sites |
|---|---|
| 2.3 k | |
| 511 | |
| 319 | |
| 225 | |
| 93 |
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