hellofresh.com Overview
Alexa Rank
5,541
Daily Pageviews per Visitor
4.24
Daily Time on Site
4:12
Bounce Rate
31.9%
Search Traffic
19.7%
Total Sites Linking In
2,282
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
87.5% |
|
India |
2.4% |
|
United Kingdom |
1.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
1,189 |
|
India |
46,458 |
|
United Kingdom |
12,678 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
hello fresh |
40.08% |
|
hellofresh |
13.99% |
|
hello |
2.9% |
|
hello fresh meals |
1.74% |
|
hellofresh login |
1.45% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 37,522 | |
| 24,912 | |
| 20,060 | |
| 29,449 | |
| 76,109 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,044 | 69 | |
| 1,290 | 6 | |
| 663 | 4 | |
| 643 | 8 | |
| 508 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
salt |
764 | 7 |
|
olive oil |
520 | 5 |
|
pepper |
859 | 7 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
blue apron |
36 | 65 |
|
blue apron pricing |
31 | 30 |
|
blue apron recycling |
31 | 20 |
|
how do you recycle blue apron ice packs |
29 | 13 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
marley spoon |
59 | 46 |
|
marleyspoon |
57 | 33 |
|
food packs |
55 | 6 |
|
groupon |
77 | 80 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
meal delivery companies |
49 | 66 |
|
online meals |
42 | 60 |
|
order meals online |
41 | 54 |
|
online meal delivery |
40 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
hellotech |
38 | 0.46% |
|
hello fresh competitors |
21 | 2.04% |
|
fresh |
51 | 0.06% |
|
helpo |
26 | 1.2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 29.8% | |
| 27.5% | |
| 25.3% | |
| 20.3% | |
| 19.7% |
| Website | Referral Sites |
|---|---|
| 2.3 k | |
| 2.2 k | |
| 840 | |
| 553 | |
| 319 |
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