harrods.com Overview
Alexa Rank
5,291
Daily Pageviews per Visitor
3.5
Daily Time on Site
3:02
Bounce Rate
47.6%
Search Traffic
45.6%
Total Sites Linking In
3,227
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Japan |
39.3% |
|
United Kingdom |
14.5% |
|
China |
11.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Japan |
1,817 |
|
United Kingdom |
2,378 |
|
China |
25,526 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
harrods |
7.84% |
|
harrods london |
2.33% |
|
alexander mcqueen |
1.62% |
|
burberry |
0.67% |
|
louis vuitton |
0.57% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,859 | |
| 783 | |
| 667 | |
| 7,629 | |
| 2,181 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 542 | 68 | |
| 418 | 27 | |
| 402 | 7 | |
| 397 | 74 | |
| 159 | 33 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
food and drink |
2 | 10 |
|
digital revolution |
0 | 0 |
|
department stores |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
s max mara |
43 | 22 |
|
rick owens |
41 | 45 |
|
jacquemus bag |
41 | 25 |
|
saks potts |
41 | 23 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
acne studios |
63 | 48 |
|
orlebar brown |
67 | 38 |
|
jacquemus |
68 | 41 |
|
msgm |
48 | 36 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
luxury bags |
47 | 66 |
|
luxury accessories |
44 | 58 |
|
luxury dresses |
43 | 61 |
|
moncler sale |
40 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
dunhill century |
18 | 2.44% |
|
louboutin sneakers |
23 | 2.11% |
|
faith connexion |
28 | 1.18% |
|
beauty bio |
22 | 1.38% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50.6% | |
| 45.6% | |
| 33.3% | |
| 32.6% | |
| 29% |
| Website | Referral Sites |
|---|---|
| 3.7 k | |
| 3.2 k | |
| 2.4 k | |
| 2.1 k | |
| 248 |
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