fwd.com.hk Overview
Alexa Rank
113,760
Daily Pageviews per Visitor
3.6
Daily Time on Site
4:13
Bounce Rate
31.5%
Search Traffic
23.3%
Total Sites Linking In
96
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Hong Kong |
95.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Hong Kong |
1,024 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
fwd |
22.9% |
|
fwd insurance |
5.24% |
|
fwd max |
3.74% |
|
fwd 自願醫保 |
3.12% |
|
fwd life insurance company (bermuda) limited |
2.2% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 644,113 | |
| 609,519 | |
| 46,713 | |
| 48,285 | |
| 45,541 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
腹肌訓練 |
21 | 20 |
|
危疾保 |
21 | 9 |
|
imoney insurance excellence awards 2021 |
21 | 5 |
|
income protection |
20 | 18 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
insurance company |
61 | 35 |
|
maid insurance |
51 | 15 |
|
health insurance |
66 | 57 |
|
home insurance |
68 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hk insurance company |
22 | 49 |
|
buy term life insurance |
19 | 57 |
|
term life insurance cost |
18 | 58 |
|
company medical insurance |
18 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
旅遊保險 |
26 | 3.07% |
|
pet insurance |
55 | 0.02% |
|
家居保險 |
16 | 3.41% |
|
family medical insurance |
27 | 0.64% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 77.8% | |
| 54.2% | |
| 40% | |
| 29.5% | |
| 23.3% |
| Website | Referral Sites |
|---|---|
| 114 | |
| 96 | |
| 59 | |
| 58 | |
| 48 |
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