esteelauder.com Overview
Alexa Rank
50,010
Daily Pageviews per Visitor
3.4
Daily Time on Site
4:30
Bounce Rate
46.8%
Search Traffic
34.8%
Total Sites Linking In
1,476
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
60.5% |
|
Iran |
1.7% |
|
Turkey |
1.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
12,751 |
|
Iran |
56,111 |
|
Turkey |
69,776 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
estee lauder |
25.85% |
|
estee lauder double wear |
3.46% |
|
estee lauder advanced night repair |
2.67% |
|
estee lauder foundation |
1.76% |
|
estée lauder |
1.28% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 63,622 | |
| 376,499 | |
| 49,494 | |
| 486,561 | |
| 59,621 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
clinique |
29 | 57 |
|
bobbi brown |
28 | 51 |
|
bobby brown |
25 | 53 |
|
bobbi brown cosmetics |
25 | 34 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
clinique |
66 | 57 |
|
lancome |
49 | 53 |
|
versace eros |
65 | 41 |
|
dior sauvage |
70 | 45 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
estée lauder companies |
35 | 63 |
|
estee lauder companies |
33 | 47 |
|
estee lauder company |
32 | 51 |
|
the estee lauder companies |
30 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
margaux shoes |
25 | 2.23% |
|
aerin amber musk |
16 | 2.88% |
|
beautiful belle / estee lauder edp spray 3.4 oz (100 ml) (w) |
6 | 4.42% |
|
skincare |
43 | 0.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.7% | |
| 34.8% | |
| 34% | |
| 20.2% | |
| 19.4% |
| Website | Referral Sites |
|---|---|
| 1.8 k | |
| 1.5 k | |
| 1.2 k | |
| 910 | |
| 129 |
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