empireblue.com Overview
Alexa Rank
62,994
Daily Pageviews per Visitor
4.3
Daily Time on Site
4:41
Bounce Rate
25.9%
Search Traffic
27.7%
Total Sites Linking In
411
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
94.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
13,082 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
empire blue cross |
8.21% |
|
empire blue cross blue shield |
7.6% |
|
blue cross blue shield |
5.05% |
|
empire blue cross blue shield login |
4.22% |
|
blue cross blue shield ny |
2.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 35,251 | |
| 5,501,078 | |
| 402,754 | |
| 692,980 | |
| 304,761 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 113 | 1 | |
| 44 | 3 | |
| 3 | 6 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
western new york |
0 | 0 |
|
blue cross |
15 | 1 |
|
health plan |
22 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
blue cross blue shield careers |
27 | 33 |
|
blue choice option |
26 | 14 |
|
blue cross and blue shield rochester ny |
26 | 6 |
|
excellus bcbs |
24 | 33 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
blue cross blue shield careers |
59 | 33 |
|
blue cross blue shield jobs |
62 | 26 |
|
bcbs careers |
63 | 24 |
|
blue corss blue shield |
61 | 12 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
blue cross blue shield find a doctor |
38 | 64 |
|
bcbs find a doctor |
35 | 29 |
|
bcbs bill pay |
31 | 57 |
|
bluecross blueshield find a doctor |
27 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
essential plan |
22 | 2.21% |
|
blue cross blue shield anthem |
35 | 0.6% |
|
health plus |
26 | 1.13% |
|
blue cross blue shield customer service |
27 | 1.48% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 27.7% | |
| 22.7% | |
| 14.9% | |
| Website | Referral Sites |
|---|---|
| 411 | |
| 278 | |
| 181 | |
| 125 | |
| 45 |
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