edinburghtrams.com Overview
Alexa Rank
1,576,638
Daily Pageviews per Visitor
3
Daily Time on Site
2:38
Bounce Rate
47.4%
Total Sites Linking In
242
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
tram |
11.68% |
|
edinburgh tram |
10.94% |
|
edinburgh tram map |
8.42% |
|
trams |
7.71% |
|
edinburgh tram timetable |
4.87% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 327,540 | |
| - | |
| - | |
| 6,979,879 | |
| - |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
lothian buses |
29 | 21 |
|
lothian buses edinburgh |
27 | 10 |
|
edinburgh buses |
26 | 8 |
|
edinburgh bus schedule |
25 | 7 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tram map |
49 | 9 |
|
bus |
67 | 51 |
|
edinburgh castle |
57 | 44 |
|
calton hill |
58 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
how to get from edinburgh airport to city center |
13 | 21 |
|
how to get to edinburgh airport |
10 | 52 |
|
how to get from edinburgh airport to city centre |
9 | 43 |
|
edinburgh airport taxi fixed price |
9 | 43 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
murrayfield stadium |
13 | 2.59% |
|
edinburgh public transportation |
14 | 4.51% |
|
tram logo |
8 | 3.56% |
|
edinburgh public transport |
11 | 4.78% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 54.3% | |
| Website | Referral Sites |
|---|---|
| 497 | |
| 242 | |
| 34 |
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