driven.co.nz Overview
Alexa Rank
249,007
Daily Pageviews per Visitor
1.4
Daily Time on Site
2:19
Bounce Rate
74.7%
Search Traffic
28.2%
Total Sites Linking In
206
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
61.9% |
|
United States |
13.1% |
|
Australia |
8.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
617 |
|
United States |
237,763 |
|
Australia |
37,965 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
buy used cars auckland |
1.67% |
|
buy used car auckland |
1.37% |
|
driven |
1.34% |
|
toyota nz |
1.1% |
|
tesla nz |
0.91% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 300,940 | |
| 180,166 | |
| 265,561 | |
| 61,046 | |
| 122,766 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,301 | 35 | |
| 919 | 10 | |
| 7 | 2 | |
| 5 | 24 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
auckland |
78 | 13 |
|
new zealand |
196 | 13 |
|
interest rates |
550 | 14 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
used car buyers auckland |
24 | 20 |
|
turners |
22 | 43 |
|
trade me cars |
22 | 31 |
|
turners car auctions |
22 | 25 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
toyota yaris |
75 | 54 |
|
suzuki jimny |
56 | 49 |
|
audi a4 |
75 | 52 |
|
bmw x3 |
76 | 52 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy used cars auckland |
38 | 40 |
|
buy used car auckland |
37 | 40 |
|
cars for sale |
31 | 69 |
|
sell your old car |
31 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nissan z 2022 |
19 | 1.32% |
|
mazda rx-2 |
14 | 2.13% |
|
kia sportage 2022 |
34 | 0.12% |
|
bev |
38 | 0.23% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 42.3% | |
| 36.5% | |
| 32.6% | |
| 31.9% | |
| 28.2% |
| Website | Referral Sites |
|---|---|
| 206 | |
| 138 | |
| 130 | |
| 99 | |
| 71 |
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