dickies.com Overview
Alexa Rank
54,561
Daily Pageviews per Visitor
2.8
Daily Time on Site
3:15
Bounce Rate
37.3%
Search Traffic
38.2%
Total Sites Linking In
624
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
84.5% |
|
Israel |
1.7% |
|
Canada |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
7,714 |
|
Israel |
11,790 |
|
Canada |
51,323 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
dickies |
12.23% |
|
dickies pants |
5.49% |
|
cargo pants |
2.17% |
|
dickies scrubs |
1.65% |
|
dickies work pants |
1.57% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 16,877 | |
| 65,874 | |
| 32,899 | |
| 118,477 | |
| 90,377 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 720 | 20 | |
| 314 | 43 | |
| 270 | 22 | |
| 132 | 52 | |
| 38 | 45 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
customer service representatives |
0 | 0 |
|
workwear |
25 | 45 |
|
bull |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
fleece lined jeans |
33 | 19 |
|
fleece lined pants |
31 | 17 |
|
fleece lined pants mens |
30 | 12 |
|
men's relaxed fit pants |
29 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
carhartt |
55 | 58 |
|
carhartt pants |
18 | 39 |
|
hoodie |
72 | 49 |
|
uniform stores near me |
24 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
work shirts for men |
45 | 54 |
|
cargo pants for men |
43 | 73 |
|
overalls for men |
42 | 72 |
|
shorts for men |
35 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
khaki pants women |
17 | 4.77% |
|
kids overalls |
19 | 3.89% |
|
khakis for women |
21 | 2.99% |
|
polo shirts |
46 | 0.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.6% | |
| 40.9% | |
| 40.6% | |
| 38.2% | |
| 26.8% |
| Website | Referral Sites |
|---|---|
| 1.2 k | |
| 698 | |
| 684 | |
| 624 | |
| 459 |
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