dh.gov.hk Overview
Alexa Rank
141,413
Daily Pageviews per Visitor
1.8
Daily Time on Site
1:21
Bounce Rate
65.9%
Search Traffic
55%
Total Sites Linking In
337
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Hong Kong |
60.9% |
|
United States |
3.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Hong Kong |
1,500 |
|
United States |
351,967 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
確診 |
7.44% |
|
衛生署 |
5.41% |
|
香港新增 |
4.12% |
|
press release |
2.7% |
|
衞生署 |
2.45% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 20,761 | |
| 43,664 | |
| 16,797 | |
| 66,159 | |
| 30,900 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 22 | 8 | |
| 17 | 93 | |
| 3 | 0 | |
| 2 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
hong kong residents |
0 | 0 |
|
department of health |
0 | 0 |
|
hong kong |
1 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
vero cell |
32 | 34 |
|
vero cell vaccine |
28 | 31 |
|
hpv vaccine hong kong |
28 | 6 |
|
防疫 |
27 | 29 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
covid-19 |
74 | 45 |
|
疫苗 |
65 | 45 |
|
hksar |
59 | 26 |
|
quarantine |
73 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
health protection agency |
26 | 59 |
|
hong kong website |
25 | 60 |
|
site health |
17 | 63 |
|
sinovac vs vero cell |
14 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
dental clinic |
38 | 0.17% |
|
medical device |
31 | 0.35% |
|
health services |
32 | 0.52% |
|
運動 |
31 | 0.51% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 58.1% | |
| 55% | |
| 55% | |
| 51% | |
| 33.6% |
| Website | Referral Sites |
|---|---|
| 1 k | |
| 832 | |
| 337 | |
| 178 | |
| 157 |
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