delonghi.com Overview
Alexa Rank
29,002
Daily Pageviews per Visitor
2.7
Daily Time on Site
3:01
Bounce Rate
44.8%
Search Traffic
65.7%
Total Sites Linking In
1,655
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
10.5% |
|
United Kingdom |
6.6% |
|
India |
5.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
47,680 |
|
United Kingdom |
12,611 |
|
India |
86,320 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
delonghi |
10.7% |
|
delonghi espresso machine |
2.2% |
|
delonghi coffee machine |
1.87% |
|
de longhi |
1.67% |
|
delonghi espresso |
1.62% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 81,591 | |
| 4,559 | |
| 43,373 | |
| 124,371 | |
| 113,020 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 799 | 14 | |
| 238 | 16 | |
| 66 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
customer service teams |
0 | 0 |
|
health and safety |
0 | 0 |
|
espresso |
29 | 5 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
nespresso capsules |
23 | 43 |
|
breville barista express |
22 | 38 |
|
espresso cups |
22 | 35 |
|
double espresso |
22 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
jura |
23 | 45 |
|
breville |
29 | 52 |
|
gaggia |
48 | 36 |
|
bialetti |
14 | 42 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
delonghi website |
27 | 20 |
|
compare nespresso machines |
24 | 53 |
|
delonghi descaler solution |
20 | 18 |
|
delonghi descaling solution |
20 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
kimbo coffee |
23 | 2.19% |
|
nespresso lattissima plus |
20 | 2.98% |
|
nespresso lattissima |
29 | 0.63% |
|
nescafe dolce gusto |
38 | 0.2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 93.8% | |
| 82.6% | |
| 65.7% | |
| 35.7% | |
| 33.1% |
| Website | Referral Sites |
|---|---|
| 4.7 k | |
| 1.7 k | |
| 226 | |
| 5 | |
| 2 |
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