columbiasportswear.ca Overview
Alexa Rank
125,085
Daily Pageviews per Visitor
3.9
Daily Time on Site
5:13
Bounce Rate
31.7%
Search Traffic
43.9%
Total Sites Linking In
140
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
83.7% |
|
United States |
7.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
3,117 |
|
United States |
286,793 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
columbia |
16.95% |
|
columbia canada |
8.74% |
|
columbia sportswear |
4.83% |
|
columbia winter boots |
1.77% |
|
columbia jacket |
1.77% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 423,838 | |
| 12,701 | |
| 42,575 | |
| 15,105 | |
| 26,604 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 78 | 40 | |
| 21 | 7 | |
| 20 | 44 | |
| 7 | 37 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
activity levels |
0 | 0 |
|
laboratory tests |
0 | 0 |
|
bleach |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
toddler shoes |
18 | 38 |
|
carters |
17 | 67 |
|
toms shoes |
17 | 53 |
|
hiking pants |
17 | 38 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
mountain hardwear |
63 | 49 |
|
down jacket |
62 | 35 |
|
columbia apparel |
23 | 27 |
|
omni shade |
66 | 12 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
winter shoes for men |
24 | 65 |
|
columbia store |
22 | 71 |
|
columbia sportswear company |
22 | 54 |
|
colombia store |
21 | 68 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
columbia fleece |
25 | 1.8% |
|
columbia girls |
17 | 3.52% |
|
winter jackets for women |
27 | 0.96% |
|
winter jacket |
32 | 0.5% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 65.3% | |
| 64.1% | |
| 43.9% | |
| 30.1% | |
| 26.7% |
| Website | Referral Sites |
|---|---|
| 140 | |
| 127 | |
| 109 | |
| 51 | |
| 44 |
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