collinsongroup.com Overview
Alexa Rank
98,920
Daily Pageviews per Visitor
1.3
Daily Time on Site
1:07
Bounce Rate
65.0%
Search Traffic
17.5%
Total Sites Linking In
251
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
23.4% |
|
Singapore |
11.3% |
|
United States |
9.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
12,551 |
|
Singapore |
5,083 |
|
United States |
157,452 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
collinson |
11.05% |
|
collinson group |
10.57% |
|
collinson covid test |
4.79% |
|
priority pass |
3.36% |
|
collinson travel test |
2.12% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 338,193 | |
| 325,953 | |
| 49,551 | |
| 4,004,004 | |
| 304,976 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 195 | 5 | |
| 59 | 11 | |
| 31 | 7 | |
| 2 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
antigen |
7 | 24 |
|
uk government |
13 | 26 |
|
test results |
9 | 24 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
day 2 test |
17 | 28 |
|
express test |
14 | 26 |
|
pcr test near me |
13 | 36 |
|
day 2 covid test |
13 | 26 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
pcr test near me |
58 | 36 |
|
covid test |
70 | 35 |
|
antigen test near me |
57 | 23 |
|
fit to fly pcr test |
53 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
expresstest.co.uk reviews |
12 | 12 |
|
collinson discount code |
12 | 50 |
|
collinson promo code |
12 | 21 |
|
day 2 covid test uk cheapest |
11 | 52 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
manchester airport covid testing |
12 | 4.39% |
|
σελφ τεστ |
39 | 0.05% |
|
test to release uk |
21 | 0.55% |
|
stansted airport pcr test |
10 | 4.85% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.6% | |
| 17.5% | |
| 7.9% | |
| 4.4% | |
| Website | Referral Sites |
|---|---|
| 251 | |
| 153 | |
| 23 | |
| 15 | |
| 11 |
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