cbp.gov Overview
Alexa Rank
11,380
Daily Pageviews per Visitor
2.2
Daily Time on Site
2:19
Bounce Rate
55.0%
Search Traffic
51.7%
Total Sites Linking In
11,662
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
56.0% |
|
China |
12.6% |
|
Mexico |
5.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
2,682 |
|
China |
17,486 |
|
Mexico |
4,227 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
global entry |
9.08% |
|
global entry login |
5.17% |
|
global entry application |
4.19% |
|
tsa precheck |
1.99% |
|
i94 |
1.91% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,064 | |
| 16,213 | |
| 3,622 | |
| 1,039 | |
| 33,763 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,243 | 277 | |
| 1,179 | 327 | |
| 479 | 124 | |
| 309 | 132 | |
| 17 | 268 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
homeland security |
229 | 466 |
|
department of homeland security |
173 | 352 |
|
customs and border protection |
1,159 | 329 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
ktn number |
33 | 30 |
|
twic card |
31 | 45 |
|
real id |
30 | 52 |
|
twic |
30 | 44 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ktn number |
71 | 30 |
|
tsa liquid size |
12 | 24 |
|
id usa |
64 | 21 |
|
carry on liquid limit |
68 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
trusted traveler program website |
47 | 10 |
|
global entry vs nexus |
46 | 36 |
|
global online enrollment system |
45 | 18 |
|
nexus vs global entry |
45 | 72 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
household items |
32 | 0.34% |
|
returning resident visa |
17 | 4.02% |
|
importers |
21 | 4.08% |
|
ice police |
24 | 2.29% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 58.8% | |
| 53.4% | |
| 51.7% | |
| 15.8% | |
| 0.9% |
| Website | Referral Sites |
|---|---|
| 24.5 k | |
| 11.7 k | |
| 10.6 k | |
| 2.8 k | |
| 267 |
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