dhs.gov Overview
Alexa Rank
3,064
Daily Pageviews per Visitor
3.58
Daily Time on Site
4:27
Bounce Rate
36.8%
Search Traffic
15.8%
Total Sites Linking In
24,501
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
63.5% |
|
China |
5.8% |
|
Mexico |
3.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
777 |
|
China |
15,950 |
|
Mexico |
2,042 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
global entry |
4.9% |
|
tsa precheck |
4.12% |
|
uscis case status |
2.5% |
|
i94 |
2.44% |
|
uscis |
2.19% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
Social Engagement
| Topic | Total Articles | Engagement |
|---|---|---|
|
homeland security |
219 | 597 |
|
department of homeland security |
470 | 477 |
|
customs and border protection |
138 | 705 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
tn visa |
29 | 41 |
|
is passid same as ktn |
29 | 12 |
|
passid vs known traveler number |
27 | 15 |
|
goes id format |
27 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ds 160 |
14 | 57 |
|
i-797 |
14 | 37 |
|
alien registration number |
64 | 42 |
|
dv lottery |
31 | 53 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
i94 online |
48 | 66 |
|
trusted traveler program website |
47 | 10 |
|
goes website |
46 | 22 |
|
global entry website |
45 | 18 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
what is an immigrant |
19 | 3.42% |
|
taxpayer identification number |
37 | 0.21% |
|
kristjen nielsen |
30 | 0.5% |
|
immigrants definition |
22 | 2.37% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
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