aucklandcouncil.govt.nz Overview
Alexa Rank
56,035
Daily Pageviews per Visitor
3.4
Daily Time on Site
3:46
Bounce Rate
37.6%
Search Traffic
49.4%
Total Sites Linking In
1,722
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
58.9% |
|
Sri Lanka |
8.4% |
|
United States |
4.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
105 |
|
Sri Lanka |
1,242 |
|
United States |
137,229 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
auckland council |
4.49% |
|
auckland |
3.61% |
|
auckland council rates |
2.49% |
|
auckland unitary plan |
1.75% |
|
rates auckland council |
1.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 119,641 | |
| 99,734 | |
| 46,302 | |
| 58,728 | |
| 224,183 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,883 | 22 | |
| 872 | 36 | |
| 85 | 1 | |
| 49 | 15 | |
| 49 | 59 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
city center |
211 | 49 |
|
public transport |
199 | 48 |
|
auckland |
1,473 | 24 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
portage road auckland |
24 | 7 |
|
sven and glenn |
23 | 9 |
|
real estate nz |
21 | 35 |
|
new north road |
21 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
gis maps |
55 | 32 |
|
new zealand |
64 | 60 |
|
road closures |
59 | 34 |
|
havelock north |
53 | 20 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay |
25 | 16 |
|
average house price |
17 | 65 |
|
property valuation online |
17 | 54 |
|
home sell |
17 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
mairangi bay |
18 | 4.78% |
|
bin |
50 | 0.05% |
|
myers park |
27 | 1.6% |
|
focus room |
27 | 0.45% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 49.4% | |
| 36.7% | |
| 36.2% | |
| 35.7% | |
| 20.4% |
| Website | Referral Sites |
|---|---|
| 1.7 k | |
| 786 | |
| 237 | |
| 171 | |
| 78 |
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