adidas.co.nz Overview
Alexa Rank
399,472
Daily Pageviews per Visitor
3.6
Daily Time on Site
3:20
Bounce Rate
46.4%
Search Traffic
30.4%
Total Sites Linking In
78
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
85.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
705 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
adidas nz |
8.85% |
|
adidas |
6.25% |
|
adidas ultra boost |
2.63% |
|
adidas sweatshirt |
1.66% |
|
adidas boost |
1.15% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 108,135 | |
| 475,680 | |
| 43,531 | |
| 312,909 | |
| 91,168 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 22 | 33 | |
| 14 | 32 | |
| 14 | 1 | |
| 13 | 234 | |
| 7 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
israel adesanya |
0 | 0 |
|
neckline |
0 | 0 |
|
cotton |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
hoodies |
38 | 47 |
|
nike |
35 | 75 |
|
puma nz |
31 | 20 |
|
reebok nz |
29 | 18 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
adidas nmd r1 |
56 | 40 |
|
adida |
62 | 36 |
|
adidas neo |
62 | 35 |
|
adidas cloudfoam |
30 | 42 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hoodies for men |
29 | 70 |
|
adidas sale |
27 | 30 |
|
adidas store |
26 | 63 |
|
buy tracksuit |
26 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
adidas sweatshirt |
30 | 0.85% |
|
adidas logo |
44 | 0.09% |
|
adidas adios pro |
12 | 4% |
|
adidas backpack |
42 | 0.14% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 39.9% | |
| 33% | |
| 30.4% | |
| 30% | |
| 18.6% |
| Website | Referral Sites |
|---|---|
| 278 | |
| 84 | |
| 78 | |
| 45 | |
| 7 |
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