abbott.com Overview
Alexa Rank
36,177
Daily Pageviews per Visitor
1.7
Daily Time on Site
1:51
Bounce Rate
55.0%
Search Traffic
28.2%
Total Sites Linking In
2,890
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
55.3% |
|
India |
12.5% |
|
Hong Kong |
5.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
14,382 |
|
India |
52,472 |
|
Hong Kong |
8,976 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
what cities are in the abbott world marathon majors? |
16.49% |
|
abbott |
10.41% |
|
abbott laboratories |
6.96% |
|
abbott careers |
2.32% |
|
binaxnow |
2.15% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 77,154 | |
| 101,594 | |
| 38,872 | |
| 908,909 | |
| 6,605,371 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 559 | 81 | |
| 64 | 4 | |
| 52 | 23 | |
| 32 | 167 | |
| 8 | 17 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
party website |
356 | 111 |
|
screen size |
358 | 111 |
|
medical devices |
370 | 108 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
alere abbott |
17 | 19 |
|
rapid covid home test |
16 | 10 |
|
|
15 | 94 |
|
freestyle lite test strips |
13 | 32 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
freestyle libre software |
42 | 32 |
|
libreview |
48 | 31 |
|
freestyle optium |
56 | 22 |
|
pediasure |
53 | 43 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
binaxnow buy |
29 | 57 |
|
buy binaxnow covid test |
26 | 51 |
|
free style libre |
25 | 56 |
|
free style |
22 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
cgm |
42 | 0.2% |
|
ensure plus |
34 | 0.58% |
|
abt stock |
36 | 0.23% |
|
rapid covid test for travel |
13 | 3.68% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 42.1% | |
| 31.6% | |
| 28.2% | |
| 21.1% | |
| 5.3% |
| Website | Referral Sites |
|---|---|
| 2.9 k | |
| 271 | |
| 194 | |
| 118 | |
| 96 |
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