zurich.ch Overview
Alexa Rank
263,400
Daily Pageviews per Visitor
2.5
Daily Time on Site
2:07
Bounce Rate
53.7%
Search Traffic
54.8%
Total Sites Linking In
1,004
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Switzerland |
67.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Switzerland |
2,166 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
zürich versicherung alois moser |
12.82% |
|
zurich ch |
5.19% |
|
zurich |
4.91% |
|
relax assistance zürich |
4.05% |
|
zürich versicherung |
3.8% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 304,043 | |
| 430,221 | |
| 87,059 | |
| 156,481 | |
| 72,706 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
haftpflichtversicherung |
35 | 29 |
|
haushaltsversicherung |
31 | 12 |
|
säule 3b |
29 | 9 |
|
gebäudeversicherung |
28 | 16 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
risk engineering |
57 | 12 |
|
zurich logo |
57 | 20 |
|
zuric |
77 | 15 |
|
zurich germany |
60 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
teilkasko vs vollkasko |
17 | 54 |
|
buy insurance online |
9 | 60 |
|
aste online svizzera |
9 | 17 |
|
zurich insurance company |
8 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ubs zurich |
17 | 3.59% |
|
life insurance |
55 | 0.01% |
|
basel to kalchbühlstrasse 22 |
10 | 4.12% |
|
zurich connect |
26 | 0.46% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 68.8% | |
| 54.8% | |
| 54.4% | |
| 44.3% | |
| 40.8% |
| Website | Referral Sites |
|---|---|
| 1.7 k | |
| 1.4 k | |
| 1 k | |
| 704 | |
| 411 |
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