zillow.com Overview
Alexa Rank
118
Daily Pageviews per Visitor
7.15
Daily Time on Site
6:05
Bounce Rate
32.1%
Search Traffic
40.4%
Total Sites Linking In
37,533
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
90.5% |
|
Canada |
1.4% |
|
India |
1.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
34 |
|
Canada |
293 |
|
India |
2,448 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
zillow |
6.91% |
|
zillow for sale |
1.16% |
|
mortgage calculator |
0.79% |
|
zillow homes for sale |
0.46% |
|
trulia |
0.41% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 331 | |
| 945 | |
| 282 | |
| 1,107 | |
| 248 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 22,157 | 6 | |
| 4,922 | 17 | |
| 2,307 | 14 | |
| 930 | 8 | |
| 449 | 32 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
zillow group |
321 | 96 |
|
home buyers |
249 | 115 |
|
zillow |
1,184 | 24 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
avenel nj |
50 | 36 |
|
greenbrae ca |
50 | 31 |
|
antelope ca |
48 | 32 |
|
conshohocken pa |
47 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
redfin estimate |
13 | 35 |
|
weather |
20 | 89 |
|
compass real estate |
69 | 47 |
|
ibuyer |
56 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
houses for sale |
68 | 70 |
|
homes for sale |
68 | 23 |
|
zillow homes for sale |
67 | 24 |
|
house for sale |
63 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
the woods resort |
17 | 4.75% |
|
forent |
20 | 3.1% |
|
ghent kentucky |
19 | 3.88% |
|
toledo ohio |
44 | 0.11% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 60.4% | |
| 50.6% | |
| 48.1% | |
| 40.4% | |
| 31.8% |
| Website | Referral Sites |
|---|---|
| 37.5 k | |
| 21.8 k | |
| 11.6 k | |
| 9.9 k | |
| 2.9 k |
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