zavvi.com.au Overview

Alexa Rank

257,149

Daily Pageviews per Visitor

2.7

Daily Time on Site

2:54

Bounce Rate

43.5%

Search Traffic

14.9%

Total Sites Linking In

19

Traffic Statistics

Audience Geography

Australia
New Zealand
Others
Visitors by Country Site Traffic

Australia

 89.0%

New Zealand

 3.6%
Rankings by Country Alexa Rank #

Australia

 2,499

New Zealand

 6,474

Keyword Analysis

Top Keywords

zavvi
zavvi uk
zavvi australia
zavi
blu ray
Top Keywords Search Traffic

zavvi

 21.9%

zavvi uk

 3.03%

zavvi australia

 2.72%

zavi

 1.46%

blu ray

 1.26%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
1,683,621
996,393
27,243
617,356
1,245,088

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

ps4 games

 31 53

nintendo switch

 30 70

ps3 games

 28 41

nintendo switch games

 27 59

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

funko pop

 29 55

funko

 28 54

funko pops

 25 38

blueray

 13 27

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

cheap ps4 games

 27 60

ps4 buy

 27 71

buy ps4 games

 26 56

cheap xbox games

 24 62

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

blu ray

 49 0.05%

graphic t shirts

 33 0.37%

dragon ball z merch

 15 4.37%

zaavi

 20 2.34%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
35%
33%
25%
14.9%
14.2%
Website Referral Sites
836
451
122
86
19

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