zalon.nl Overview
Alexa Rank
2,450,016
Daily Pageviews per Visitor
2.2
Daily Time on Site
3:48
Bounce Rate
29.4%
Search Traffic
11.8%
Total Sites Linking In
65
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Netherlands |
89.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Netherlands |
22,669 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
zalando |
70.26% |
|
zalando nl |
5.53% |
|
zalando haalt op |
5.06% |
|
zalon |
4.91% |
|
online stylist |
1.79% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,367,573 | |
| 7,836,333 | |
| 134,807 | |
| 5,407,600 | |
| 414,271 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
zalando be |
18 | 35 |
|
house of einstein |
18 | 7 |
|
smart casual |
17 | 46 |
|
business casual |
16 | 55 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
weekday |
68 | 44 |
|
zalando.be |
56 | 24 |
|
zalando lounge |
56 | 50 |
|
zalando outlet |
55 | 24 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
personal shopper online |
12 | 47 |
|
pandora sale |
9 | 25 |
|
teva sale |
8 | 57 |
|
designer outlet online |
8 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
zolando |
32 | 0.1% |
|
zalan |
19 | 0.66% |
|
zlando |
22 | 0.24% |
|
zalanda |
20 | 0.22% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 15.4% | |
| 11.8% | |
| 4.9% | |
| Website | Referral Sites |
|---|---|
| 123 | |
| 65 | |
| 47 | |
| 14 |
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