zalando.nl Overview
Alexa Rank
34,887
Daily Pageviews per Visitor
5.1
Daily Time on Site
6:14
Bounce Rate
29.0%
Search Traffic
19.8%
Total Sites Linking In
1,119
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Netherlands |
90.8% |
|
United States |
3.3% |
|
Belgium |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Netherlands |
115 |
|
United States |
90,941 |
|
Belgium |
6,420 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
zalando |
8.98% |
|
sale dameskleding online |
0.89% |
|
nike |
0.8% |
|
baggy jeans |
0.78% |
|
tommy hilfiger |
0.61% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 28,114 | |
| 52,101 | |
| 207,793 | |
| 292,087 | |
| 820,952 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sissy boy |
37 | 31 |
|
wehkamp |
36 | 50 |
|
shoeby |
32 | 30 |
|
coolcat |
31 | 34 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
fred perry |
60 | 47 |
|
stradivarius |
20 | 54 |
|
about you |
55 | 53 |
|
sissy boy |
49 | 31 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
kleding online |
40 | 50 |
|
levis sale |
39 | 26 |
|
ms mode sale |
36 | 11 |
|
c&a online shop |
36 | 14 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nike airmax 95 |
17 | 1.91% |
|
print t shirt |
27 | 1.22% |
|
smilodox |
25 | 0.95% |
|
long sleeves |
23 | 1.85% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 63.9% | |
| 53.9% | |
| 38.5% | |
| 29.8% | |
| 19.8% |
| Website | Referral Sites |
|---|---|
| 1.9 k | |
| 1.4 k | |
| 1.1 k | |
| 456 | |
| 216 |
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