zalando.fr Overview
Alexa Rank
7,873
Daily Pageviews per Visitor
7.0
Daily Time on Site
6:49
Bounce Rate
33.3%
Search Traffic
24.4%
Total Sites Linking In
1,403
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
France |
82.5% |
|
Japan |
7.5% |
|
Belgium |
1.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
France |
152 |
|
Japan |
5,037 |
|
Belgium |
3,534 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
zalando |
7.56% |
|
mango |
1.29% |
|
massimo dutti |
0.83% |
|
t shirt |
0.65% |
|
michael kors |
0.64% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 12,926 | |
| 25,864 | |
| 43,135 | |
| 62,407 | |
| 187,838 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
petite mendigote |
33 | 21 |
|
porte document |
32 | 15 |
|
bons baisers de paname |
31 | 13 |
|
bensimon |
30 | 32 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
suncoo |
45 | 24 |
|
fred perry |
60 | 47 |
|
serviette de plage |
53 | 17 |
|
isotoner |
49 | 31 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
site de chaussures |
30 | 38 |
|
free man porter |
29 | 10 |
|
site chaussure |
27 | 45 |
|
site de chaussure |
25 | 45 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
puma suede |
34 | 0.37% |
|
jordan access |
12 | 4.63% |
|
sweet pants |
20 | 2.62% |
|
sweat nike |
11 | 3.9% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 47.8% | |
| 41.5% | |
| 37.6% | |
| 24.4% | |
| 23.7% |
| Website | Referral Sites |
|---|---|
| 2.8 k | |
| 2.5 k | |
| 1.4 k | |
| 960 | |
| 928 |
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