yellow.co.nz Overview
Alexa Rank
271,555
Daily Pageviews per Visitor
2.1
Daily Time on Site
1:42
Bounce Rate
70.9%
Search Traffic
63.2%
Total Sites Linking In
521
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
41.6% |
|
India |
31.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
1,228 |
|
India |
110,010 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
white pages nz |
1.34% |
|
yellow pages nz |
0.47% |
|
icing sugar |
0.35% |
|
yellow pages |
0.34% |
|
yucca plant |
0.28% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 459,457 | |
| 548,973 | |
| 148,555 | |
| 358,693 | |
| - |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 160 | 0 | |
| 156 | 26 | |
| 26 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
building industry |
0 | 0 |
|
botany |
0 | 0 |
|
recycling |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
reid and twiname |
27 | 10 |
|
mitre 10 botany |
27 | 8 |
|
porana power steering |
26 | 8 |
|
reid & twiname |
25 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ezibuy |
50 | 41 |
|
dick smith |
63 | 37 |
|
rebel sport |
20 | 46 |
|
price me |
60 | 16 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
big save furniture |
31 | 52 |
|
special steels |
31 | 41 |
|
growers direct market christchurch |
30 | 17 |
|
the discount t |
28 | 40 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
how to frost a cake |
26 | 1.24% |
|
southern hospitality |
34 | 0.53% |
|
fastway couriers nz |
18 | 4.93% |
|
marketplace new plymouth |
20 | 0.69% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 63.2% | |
| 54.6% | |
| 53% | |
| 41.3% | |
| 16.5% |
| Website | Referral Sites |
|---|---|
| 521 | |
| 494 | |
| 224 | |
| 195 | |
| 115 |
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