williamsburgva.gov Overview
Alexa Rank
668,327
Daily Pageviews per Visitor
4.5
Daily Time on Site
6:01
Bounce Rate
43.8%
Search Traffic
22%
Total Sites Linking In
232
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
100.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
135,855 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
williamsburg va |
31.79% |
|
williamsburg virginia |
6.69% |
|
williamsburg |
6.27% |
|
colonial williamsburg |
4.25% |
|
city of williamsburg |
2.67% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 705,614 | |
| 1,053,557 | |
| 748,289 | |
| - | |
| 577,080 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 469 | 3 | |
| 296 | 21 | |
| 185 | 3 | |
| 168 | 6 | |
| 125 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
thomas jefferson |
0 | 0 |
|
art museums |
1 | 8 |
|
interpreters |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
chickahominy riverfront park |
32 | 26 |
|
colonial williamsburg tickets |
31 | 30 |
|
williamsburg library |
30 | 25 |
|
warhill sports complex |
30 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
colonial williamsburg tickets |
52 | 30 |
|
events in williamsburg va |
18 | 9 |
|
williamsburg restaurants |
67 | 29 |
|
williamsburg grand illumination |
44 | 11 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
colonial williamsburg brochure |
27 | 8 |
|
williamsburg hotel deals |
25 | 62 |
|
official website |
23 | 67 |
|
special events |
20 | 46 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
historic williamsburg |
27 | 1.57% |
|
virginia sales tax |
38 | 0.26% |
|
williamsburg va county |
19 | 3.38% |
|
virginia |
57 | 0.02% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 74.1% | |
| 33.3% | |
| 22% | |
| 16.7% | |
| Website | Referral Sites |
|---|---|
| 843 | |
| 369 | |
| 275 | |
| 232 |
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