westerncape.gov.za Overview
Alexa Rank
21,697
Daily Pageviews per Visitor
4.3
Daily Time on Site
5:25
Bounce Rate
48.5%
Search Traffic
54.1%
Total Sites Linking In
952
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
South Africa |
73.5% |
|
India |
20.2% |
|
Nigeria |
2.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
South Africa |
158 |
|
India |
10,173 |
|
Nigeria |
10,694 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
western cape |
4.16% |
|
western cape department of health vacancies |
3.42% |
|
wced vacancies |
2.49% |
|
western cape education department |
2.28% |
|
western cape education department vacancies |
1.9% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 44,011 | |
| 10,212 | |
| 31,643 | |
| 26,846 | |
| 75,026 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,718 | 32 | |
| 2,372 | 31 | |
| 1,879 | 16 | |
| 185 | 26 | |
| 89 | 74 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
south african |
303 | 24 |
|
western cape |
1,771 | 37 |
|
cape town |
522 | 35 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
affidavit |
28 | 53 |
|
south africa website |
28 | 10 |
|
eservices |
26 | 49 |
|
z83 |
26 | 19 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
gauteng |
18 | 37 |
|
city of johannesburg |
51 | 32 |
|
rand water |
52 | 22 |
|
dpsa vacancies |
12 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
home affairs online |
34 | 50 |
|
apply for passport online |
31 | 60 |
|
renew car license online |
31 | 57 |
|
get death certificate |
30 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
indigent |
48 | 0.1% |
|
passport application form download |
32 | 0.61% |
|
active news24 |
29 | 0.16% |
|
car license renewal |
22 | 2.3% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 76% | |
| 72.6% | |
| 54.1% | |
| 49.8% | |
| 38.1% |
| Website | Referral Sites |
|---|---|
| 2.8 k | |
| 1 k | |
| 952 | |
| 632 | |
| 584 |
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