voya.com Overview
Alexa Rank
14,094
Daily Pageviews per Visitor
6.9
Daily Time on Site
5:34
Bounce Rate
14.3%
Search Traffic
15.9%
Total Sites Linking In
989
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
94.7% |
|
Canada |
0.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
2,541 |
|
Canada |
42,804 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
voya |
12.57% |
|
voya login |
7.17% |
|
voya retirement |
5.84% |
|
voya retirement login |
5.46% |
|
voya financial |
4.36% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 354,313 | |
| 145,349 | |
| 8,643,189 | |
| 151,185 | |
| 224,185 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 555 | 3 | |
| 198 | 3 | |
| 1 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
investment objectives |
89 | 4 |
|
voya financial |
150 | 4 |
|
investment management |
168 | 3 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
vanguard 2020 fund fact sheet |
17 | 12 |
|
vanguard® emerging markets stock index fund - admiral(tm) shares |
17 | 7 |
|
icma rc login |
16 | 38 |
|
t. rowe price blue chip growth fund |
16 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ing inloggen |
16 | 48 |
|
ing be |
27 | 30 |
|
ing account |
63 | 21 |
|
ing.be |
18 | 33 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
voya index solution 2040 portfolio - class z |
22 | 47 |
|
voya target solution 2055 |
20 | 54 |
|
voya index solution 2035 portfolio z |
20 | 47 |
|
voya request withdrawal online |
19 | 10 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
workday login |
48 | 0.04% |
|
life insurance needs calculator |
20 | 3.04% |
|
voya stock |
18 | 2.97% |
|
investment management |
34 | 0.24% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 17.7% | |
| 15.9% | |
| 14.6% | |
| 1.6% | |
| Website | Referral Sites |
|---|---|
| 989 | |
| 265 | |
| 125 | |
| 23 | |
| 8 |
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