vivo.co.nz Overview
Alexa Rank
894,147
Daily Pageviews per Visitor
2.3
Daily Time on Site
3:48
Bounce Rate
37.1%
Search Traffic
56.2%
Total Sites Linking In
23
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
51.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
3,057 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
vivo |
8.54% |
|
vivo hair |
3.96% |
|
olaplex treatment |
3.83% |
|
lush and luxe |
2.86% |
|
hair salons |
2.35% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,973,553 | |
| 1,474,977 | |
| 834,726 | |
| 1,040,844 | |
| 3,203,391 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6 | 0 | |
| 5 | 23 | |
| 4 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
quality control |
1 | 112 |
|
hair dryer |
1 | 2 |
|
breathing space |
4 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
kevin murphy |
27 | 43 |
|
kevin murphy hair products |
27 | 30 |
|
kerastase |
26 | 47 |
|
kerastase genesis |
25 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
hair salon near me |
30 | 52 |
|
nioxin |
58 | 45 |
|
kerastase |
59 | 47 |
|
american crew |
73 | 39 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hair beauty online |
26 | 33 |
|
hair products online |
16 | 54 |
|
is redken sulfate free |
16 | 60 |
|
buy hair products online |
15 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
shampoo |
45 | 0.1% |
|
hair salon |
48 | 0.06% |
|
hair extensions |
46 | 0.05% |
|
keratin hair treatment |
32 | 0.34% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 70% | |
| 62.5% | |
| 56.2% | |
| 35% | |
| Website | Referral Sites |
|---|---|
| 29 | |
| 23 | |
| 15 | |
| 10 | |
| 6 |
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