viking-direct.co.uk Overview
Alexa Rank
78,392
Daily Pageviews per Visitor
3
Daily Time on Site
2:56
Bounce Rate
54.1%
Search Traffic
34.6%
Total Sites Linking In
322
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
79.6% |
|
India |
5.5% |
|
United States |
1.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,844 |
|
India |
163,719 |
|
United States |
381,838 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
viking direct |
17.57% |
|
viking |
5.74% |
|
a5 size |
1.74% |
|
viking office depot |
1.71% |
|
office depot |
1.33% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 271,860 | |
| 600,533 | |
| 117,707 | |
| 390,868 | |
| 811,491 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 362 | 8 | |
| 340 | 13 | |
| 237 | 2 | |
| 88 | 0 | |
| 21 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
office chairs |
26 | 2 |
|
office supplies |
12 | 3 |
|
stationery |
8 | 4 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
stationary |
31 | 51 |
|
white board |
29 | 47 |
|
stationery shop |
28 | 29 |
|
stationery shop near me |
27 | 30 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
white board |
58 | 47 |
|
dymo |
14 | 48 |
|
office desks |
77 | 40 |
|
laminator |
18 | 43 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
stationary online |
36 | 55 |
|
office supply store near me |
32 | 11 |
|
office supply companies |
30 | 28 |
|
office supply store |
29 | 28 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ring binder |
27 | 0.78% |
|
office lockers |
21 | 2.34% |
|
hole punch |
34 | 0.26% |
|
office stationery |
29 | 0.53% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 71.1% | |
| 59% | |
| 49.6% | |
| 34.6% | |
| 32.9% |
| Website | Referral Sites |
|---|---|
| 591 | |
| 322 | |
| 290 | |
| 79 | |
| 45 |
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