varsityblues.ca Overview
Alexa Rank
1,072,514
Daily Pageviews per Visitor
2.4
Daily Time on Site
1:54
Bounce Rate
42.3%
Search Traffic
93.3%
Total Sites Linking In
89
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
28.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
46,826 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
university of toronto |
18.55% |
|
u of t football |
4.01% |
|
university of toronto football |
3.16% |
|
u of toronto swimming |
3.04% |
|
varsity blues |
2.51% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 741,732 | |
| 940,003 | |
| 372,737 | |
| 504,193 | |
| 469,814 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,420 | 19 | |
| 577 | 13 | |
| 494 | 26 | |
| 237 | 27 | |
| 17 | 16 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
student athletes |
83 | 48 |
|
university of toronto |
416 | 27 |
|
varsity blues |
475 | 27 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
u of t bookstore |
19 | 20 |
|
u of t acorn |
17 | 23 |
|
utoronto web |
17 | 5 |
|
utsc |
16 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
uoft email |
8 | 25 |
|
u of t acorn |
18 | 23 |
|
tcard |
56 | 22 |
|
the university of toronto |
20 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
book store |
11 | 65 |
|
university of toronto store |
11 | 62 |
|
duke vs university of toronto stream |
11 | 64 |
|
duke vs university of toronto |
10 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
kylie masse |
14 | 2.56% |
|
tudor chirila |
28 | 0.39% |
|
toronto hockey team |
17 | 1.83% |
|
varsity |
45 | 0.06% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 93.3% | |
| 79% | |
| 57.6% | |
| 50% | |
| 48.4% |
| Website | Referral Sites |
|---|---|
| 514 | |
| 115 | |
| 89 | |
| 68 | |
| 65 |
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