utplay.com Overview
Alexa Rank
244,620
Daily Pageviews per Visitor
1.2
Daily Time on Site
1:24
Bounce Rate
82.3%
Search Traffic
67%
Total Sites Linking In
171
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
44.5% |
|
Australia |
8.2% |
|
Germany |
7.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
45,287 |
|
Australia |
22,928 |
|
Germany |
50,283 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
fifa 22 | best 4-5-1 custom tactics and player instructions |
7.16% |
|
d2r ladder |
3.54% |
|
diablo 2 items for sale |
2.95% |
|
d2r ladder start date |
2.07% |
|
best animations 2k22 |
1.79% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 68,848 | |
| 56,821 | |
| 46,260 | |
| 10,020 | |
| 600,220 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 151 | 0 | |
| 118 | 41 | |
| 88 | 4 | |
| 7 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
jump shots |
9 | 0 |
|
nba 2k20 |
0 | 0 |
|
nba 2k21 |
32 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
nba 2k21 best build |
27 | 5 |
|
nba2klab |
25 | 26 |
|
best build 2k21 |
22 | 8 |
|
2k22 gym rat badge |
20 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
fifa 18 packs |
53 | 16 |
|
fifa sbc |
64 | 20 |
|
ultimate team |
51 | 30 |
|
fut web |
68 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best jumpshot 2k21 |
42 | 24 |
|
best jumpshot |
38 | 24 |
|
nba 2k21 best dribble moves |
35 | 24 |
|
best dribble animations 2k21 |
32 | 16 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
fifa squad builder |
21 | 1.55% |
|
fifa 22 starter squad |
7 | 3.99% |
|
best jumpshot |
11 | 3.13% |
|
madden nfl 22 coins |
12 | 3.35% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 79.2% | |
| 77.8% | |
| 67% | |
| 50% | |
| 32.8% |
| Website | Referral Sites |
|---|---|
| 171 | |
| 68 | |
| 16 | |
| 4 | |
| 1 |
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