unigo.com Overview
Alexa Rank
101,718
Daily Pageviews per Visitor
2.4
Daily Time on Site
2:07
Bounce Rate
68.6%
Search Traffic
67%
Total Sites Linking In
1,597
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
75.0% |
|
Canada |
1.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
21,061 |
|
Canada |
86,463 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
university of california santa cruz mascot |
6.95% |
|
unigo |
1.34% |
|
scholarships for women |
1.05% |
|
scholarships |
1.01% |
|
unigo scholarships |
0.93% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 40,490 | |
| 131,333 | |
| 55,865 | |
| 118,553 | |
| 17,308 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,192 | 2 | |
| 518 | 14 | |
| 353 | 30 | |
| 132 | 23 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
college scholarships |
24 | 337 |
|
financial aid |
128 | 67 |
|
scholarship |
207 | 49 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
harriet fitzgerald scholarship |
37 | 12 |
|
how to pay for college |
36 | 31 |
|
fafsa sign in |
35 | 52 |
|
fafsa id |
34 | 40 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
scholarships 2021 |
55 | 13 |
|
veteran scholarships |
48 | 21 |
|
scholarship sites |
56 | 17 |
|
film scholarships |
16 | 15 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
free scholarships |
50 | 64 |
|
find scholarships |
48 | 67 |
|
because college is expensive scholarship |
47 | 52 |
|
early action vs early decision |
45 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
cia undergraduate scholarship program |
17 | 3.39% |
|
williams college |
47 | 0.06% |
|
american musical and dramatic academy |
24 | 2.32% |
|
drexel university notable alumni |
18 | 4.13% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 67% | |
| 61.4% | |
| 60.7% | |
| 43.9% | |
| 40.3% |
| Website | Referral Sites |
|---|---|
| 6.1 k | |
| 3.6 k | |
| 1.6 k | |
| 1.5 k | |
| 906 |
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