trip.com Overview
Alexa Rank
3,179
Daily Pageviews per Visitor
2.3
Daily Time on Site
2:58
Bounce Rate
45.1%
Search Traffic
19.8%
Total Sites Linking In
2,500
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
23.5% |
|
United States |
8.9% |
|
Hong Kong |
7.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
2,659 |
|
United States |
4,434 |
|
Hong Kong |
228 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
trip |
1.71% |
|
flights |
1.71% |
|
ctrip |
0.93% |
|
2022年 祝日 |
0.46% |
|
祝日 |
0.4% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 782 | |
| 5,561 | |
| 3,753 | |
| 3,104 | |
| 58,059 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 114,604 | 13 | |
| 1,274 | 5 | |
| 581 | 4 | |
| 562 | 13 | |
| 43 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
aircraft |
0 | 0 |
|
o'hare airport |
0 | 0 |
|
airlines |
4 | 4 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
dubai airport |
35 | 43 |
|
flight tracker |
34 | 65 |
|
jfk airport |
34 | 54 |
|
sabiha gokcen airport |
34 | 25 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
cheapflights |
70 | 54 |
|
saudi airlines |
58 | 53 |
|
online flight booking |
70 | 30 |
|
saudia airlines |
65 | 42 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
vs103 |
32 | 63 |
|
best western plus hotel hong kong |
32 | 69 |
|
travel site |
31 | 71 |
|
vs301 |
31 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
puf airport |
14 | 4.51% |
|
sunrise garden beach resort |
17 | 1.78% |
|
holiday inn express yerevan |
14 | 1.85% |
|
travellers beach hotel & club |
21 | 0.52% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.7% | |
| 45.1% | |
| 41% | |
| 27.2% | |
| 19.8% |
| Website | Referral Sites |
|---|---|
| 8.2 k | |
| 6.5 k | |
| 2.5 k | |
| 2.1 k | |
| 2 k |
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