travelex.co.uk Overview
Alexa Rank
325,586
Daily Pageviews per Visitor
2.1
Daily Time on Site
2:46
Bounce Rate
52.4%
Search Traffic
54.3%
Total Sites Linking In
221
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
44.0% |
|
United States |
38.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
37,480 |
|
United States |
190,665 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
pounds to dollars |
16.92% |
|
gbp to usd |
13.39% |
|
pounds to usd |
3.43% |
|
currency converter |
2.98% |
|
pound to usd |
2.88% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 752,742 | |
| 1,000,034 | |
| 2,094,515 | |
| 25,413 | |
| 490,146 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 96 | 1 | |
| 23 | 35 | |
| 8 | 1 | |
| 2 | 0 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
family fun |
2 | 331 |
|
andorra |
2 | 331 |
|
foreign exchange |
7 | 95 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
pounds to inr |
30 | 40 |
|
gbp to rmb |
28 | 25 |
|
inr to pounds |
28 | 22 |
|
rmb to gbp |
27 | 25 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
dollar rate |
71 | 52 |
|
usd to eur |
73 | 60 |
|
eur to usd |
73 | 63 |
|
usd to euro |
73 | 57 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pound vs dollar |
23 | 76 |
|
buy currency |
21 | 61 |
|
dollar vs pound |
20 | 71 |
|
buy euros |
20 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
pounds to dolars |
17 | 2.76% |
|
gbp to canadian dollar |
14 | 4.62% |
|
aed currency |
38 | 0.11% |
|
currency in sweden |
25 | 1.32% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 80% | |
| 54.3% | |
| 44.4% | |
| 33.3% | |
| Website | Referral Sites |
|---|---|
| 221 | |
| 103 | |
| 33 | |
| 16 | |
| 5 |
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