toolstation.com Overview
Alexa Rank
44,629
Daily Pageviews per Visitor
2.1
Daily Time on Site
2:39
Bounce Rate
50.7%
Search Traffic
43.8%
Total Sites Linking In
531
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
91.2% |
|
India |
1.9% |
|
United States |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
537 |
|
India |
146,996 |
|
United States |
164,380 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
toolstation |
8.47% |
|
tool station |
1.93% |
|
power tools |
0.7% |
|
table saw |
0.43% |
|
probat platform step ladders |
0.39% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 6,620 | |
| 18,679 | |
| 15,805 | |
| 128,632 | |
| 39,226 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,277 | 17 | |
| 1,238 | 7 | |
| 1,056 | 19 | |
| 522 | 6 | |
| 342 | 27 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
privacy policy |
3 | 3,650 |
|
exclusive jurisdiction |
5 | 2,207 |
|
personal data |
6 | 1,840 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
fence panels |
50 | 41 |
|
laminate flooring |
49 | 50 |
|
radiator covers |
47 | 38 |
|
garden sheds |
47 | 34 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tool kit |
75 | 35 |
|
concrete mixer |
74 | 37 |
|
picket fence |
73 | 38 |
|
garden shredder |
70 | 22 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy lawn mower |
44 | 64 |
|
cheap lawn mower |
40 | 76 |
|
cheap toilet |
40 | 65 |
|
garden store |
38 | 35 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
under cabinet lighting led |
26 | 1.42% |
|
garage floor paint |
38 | 0.23% |
|
tin snips |
33 | 0.42% |
|
water pressure gauge |
34 | 0.44% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 49.1% | |
| 44.8% | |
| 43.8% | |
| 41.6% | |
| 39.8% |
| Website | Referral Sites |
|---|---|
| 3.1 k | |
| 2.1 k | |
| 1.3 k | |
| 855 | |
| 531 |
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